Mobile Game Trigger,best Pubg trigger In Pakistan

50 Mobile App Development Tips for Acquiring, Preserving and Everything Else

1. Build a product that solves a problem.

Really incredible apps can solve a glaring problem. You do not like waiting in the cold to try to catch a taxi? Use Lyft.

Do you want to learn a language without moving from home? Use Duolingo. You must solve a problem and do it in an impressive way. So, you should stimulate word of mouth.

50 Mobile App Development Tips for Acquiring, Preserving and Everything Else

1. Build a product that solves a problem.

Really incredible apps can solve a glaring problem. You do not like waiting in the cold to try to catch a taxi? Use Lyft.

Do you want to learn a language without moving from home? Use Duolingo. You must solve a problem and do it in an impressive way. So, you should stimulate word of mouth.

2. Build a reference program.

Encourage your first users to recommend your app to their friends. 3. Build a waiting list.

People want what they can not have.

A waiting list allows you to capture the application and build an email database even before launching your application.

When you announce that your application is coming soon, you will have a long list of people ready to download it. You can easily create a landing page through platforms like Wix.com, Unbounce, Squarespace or with a freelance webdesigner on Codeur.com and use it to collect emails.

Robinhood , an application in the field of trading, is an excellent example of the efficient use of a waiting list. Nate Rodland, Chief Operating Officer of Robinhood, says that referrals alone account for more than half of their waiting list of millions of people!4. Go for a freemium strategy.

Make your application available for free with a freemium model.

You may have more downloads in a free version but you can then offer the option to purchase additional features with a premium app.

Coffee Meets Bagel, one of the best dating apps, does that very well. They allow people to use basic functions (view a person’s profile a day) for free. But, they also offer additional features (such as viewing common friends) that users can buy.Uber did a fantastic job of giving money to people who advised the application to others.
5. A free application for a limited time.
Not a fan of the freemium model? No problem !

Opt for a free application for a while and do a promotional campaign with industry players like LifeHacker, Gizmodo, Forbes Tech and The Guardian. You can talk about your operation by tweeting on their accounts or submitting it directly to them on their website.

6. Write and promote content about the problem your application solves.

Produce content that adds value to your customers.

Whether it’s blog posts, eBooks, videos or webinars. Online Shopping In Lahore Think about targeted topics and keywords that are related to your application to reach the right audience.

If your content helps people overcome challenges, you will be seen as a leader and an expert.

Feel free to promote the content on your blog and social networks to take advantage of the effects of communities. This video of a new application, Knock Knock , is a great example of presenting the problem that the application can solve.

7. Answer the questions about Quora (questions and answers).

Look for questions around your application and provide an answer. If you offer a really helpful answer, the Quora team could recommend your article to the mainstream media. I wrote an article about Quora that was picked up by Forbes, Inc., The Huffington Post, and Business Insider. In the end, it generated more than 7,700 shares, 33,000 views and did not cost anything.

8. Attend and organize marketing events.

Meeting real people can help you make your app known. Hosting an event could help you build a community of people who could become the foundation of your application’s success. Use Meetup to find an event or promote your event.
9. Consider paid traffic.
If your organic marketing and other actions do not increase the number of users, try investing in paid traffic such as Twitter, Facebook, Apple iAd, Chartboost, Google AdMob.

You have to keep three things in mind when you opt for the paid acquisition:

Can the acquisition cost of this user be justified by the lifetime of this user?
Have you ranked the acquisition sites against the return on investment?
Do you know which paid acquisition actually leads to the installation of your application?
Use tools like Apsalar, Adjust and Branch to find the answers to these questions.

10. Reach the press.

The press is a great way to raise awareness in the short term and often leads to a peak of downloads.

Try to get publications on TechCrunch, VentureBeat, CNN, Forbes, Fast Company, Entrepreneur, Business Insider, Inc.

Do not worry, you do not have to be a press relations professional. Identify who is hiding behind these posts on LinkedIn, develop a message to sell your app, give them access to your app and screenshots so they can get an idea of how your app works.

11. Create strategic partnerships.

Look for mutually beneficial partnerships that can extend the reach of your application. Online Shopping in Lahore

For example, if you are developing a training application for mountain biking, you can use bike shops and offer exclusive application functionality to their customers in exchange for their help in promoting your application.

12. Promote your other apps.

If you have more than one application and are in similar categories, you can add a call to action to promote your other apps on the last one.
13. Experiment with how you will ask users to provide feedback.

Notes and comments are the most visible elements on the form of an application.

They will influence a person on his choice to download or not. Comments are social proof. If many people like the app then the chances of a new user coming are better.

So, what can I do to get more feedback on your application? Experiment with the way you will ask users to give their opinion . Here is an article with examples and test ideas.

Discover the application
These are tips for optimizing your application on application stores and ways you can set up to make your application more easily detectable.

14. Understand the effectiveness of the ASO.

According to Sensor Tower , more than 60% of applications are discovered by searching an application store. PUBG mobileGame trigger in Lahpore Since there are more than 2 million applications on these stores, it is necessary to adopt the right strategy to have as much visibility as possible.

This optimization is the process of improving the visibility of an application in an application store. The idea is to drive more people to your page to download your app.

Here are some good tips from Sensor Tower to get you started with the optimization principle. Their tools can also help you with each of the tips below!

15. Choose relevant keywords.

The first thing to consider when optimizing the visibility of your application is to choose keywords. You must choose keywords that are relevant and truly representative of your application.

For example, if your app offers people to walk dogs, the keyword “dog” used alone does not work because it does not really describe your application. The term “dog walker” could be a more effective solution.

If someone finds your app, you want the app to download it. If someone finds your app with irrelevant keywords, it will not fit into your target and will probably not download your app.

16. Consider the competition and traffic of a keyword.

You must watch the competition around a keyword and the total of all your keywords. If there is too much competition, go to another keyword. Here is an overview of LinkedIn’s traffic around keywords via Sensor Tower. With this tool, you can enter any application and see the keywords that are driving the traffic.

17. Consider the placement of the keyword.

As Sensor Tower notes , “there is a clear correlation between having a keyword in the name of an application and ranking for that keyword. 74.3% of apps that rank # 1 for high-traffic keywords have this keyword in their app’s name. ” But be careful because your application might be rejected if you use the keyword too often
18. Determine the density of keywords.

The keywords found in the app’s titles have more weight in the application’s appearance algorithm on application stores. If you want to improve your rank on a specific keyword, putting it in the title is your best weapon. For Android apps, keyword density is also important in the description part.

19. Target several words without forgetting the long tail.

“The common mistake that application writers make is to target just one word for keywords,” writes Sensor Tower. Keywords composed of several words are certainly searched less often but are less competitive. You will have more chance to stand out on these specific keywords.

You will be automatically ranked for combinations of your keywords but also phrases. You will be able to obtain a better classification. Targeting the long tail is ideal to start when you are a developer or to launch a new application.

20. Have a catchy icon.

The icon makes a huge impression . Have you tested different versions? You can do this by testing different models on mobile advertising networks, such as AdMob, Google Adwords and Facebook. Then measure how potential users of your application respond to different versions before selecting a final icon.

Application performance
Make this first user experience a memorable one.

Studies show that if your users have a bad first experience, 65% of them will delete your app. Infrastructure and performance are key players in the success of your application. Here are some tips to make sure your app works quickly and smoothly.

21. Always monitor your application.

Factors that are outside your control affect your application. Cloud services, device upgrades, or even other applications can affect how your application behaves.

An OS update can dramatically increase the crash rate on your application . Track the performance of your application to be responsive when problems occur. A performance management solution like Crittercism or Crashlytics gives you visibility into your applications during production, so developers can solve problems as soon as they are detected. It also allows you to take a look at any problems that your application might encounter.

22. Choose a solid server.

Network performance can affect the user experience. Everyone hates the slowness of the network, but it’s hard to simulate these conditions during development and testing. According to Crittercism data, 68% of applications use 5 or more servers – and 17% use 20 or more! Even if only one server is slow, it will have an impact on your application. So, choose a solid server like Parse!

23. Pay attention to performance in the real world.

Your work is not finished when you launch your application. In fact, it’s just beginning. It is not enough to monitor the latest version of your application. Sales apps, for example, often have high conversion rates on older versions of their apps, so you need to make sure that users are well supported. If you do not monitor your application, its condition will deteriorate rapidly.

Analyze the behavior of the user
Do you have an idea of the behavior of your users? To really boost user growth, improve retention, and increase monetization, you need to have a clear idea of the user’s behavior. The analysis will help you achieve this goal.
24. Understand the 3 levels of complexity for application analysis .

There are 3 levels of settings that application managers must look at. When you’re starting out, you need to make sure you look at Level 1 goals. Online PUBG Game Trigger  But as your project grows and evolves, you’ll go to other levels to get an overview of your app’s performance.
25. Measure your level 1 of analysis.

These data are usually measured with MAU (Active Users per Month), DAU (Active Users per Day), page views, and income. These steps are absolutely important and give you a foundation for your application’s success in engagement, retention and monetization.

These steps are a good start, but how do you measure the engagement of your users?

26. Measure your level 2 analysis.

The level 2 scans will help you track events to give you a clear picture of the user’s behavior (number of actions per day, most common actions, actions that users do not do).

This will allow you to locate problems in your application. You can then create different behavior-based user segments (active VS inactive), a demographic criterion (location, age). This will help you understand how these different types of users interact with your application.

27. Measure your level 3 of analysis.

Level 3 is where you discover your secret ingredient for your growth. What are the behaviors that are related to the lifespan?

For example, Facebook had 50 million users and was trying to understand what user behavior has led to long-term retention.

Was it the percentage of completed profiles? Was it the number of photos added? Was it the number of pages visited?
Nothing of that.

Facebook found that adding 7 friends in 10 days was the indicator of a committed user.

“Get every individual to have seven friends in 10 days. That was it. You want a keystone? That was our cornerstone, “said Chamath Palihapitiya in a 2013 speech. He explained how he planned to put Facebook on the road to 1 billion users .
They did not arrive at this idea by chance. The teams studied the different actions of the users. They looked for actions that were most strongly related to engagement. A fantastic example of how predictive analytics application for your data can help you discover things to improve to evolve your application.

Optimize the UI design of the application
These are tips for understanding qualitative feedback about how people interact with your application. The ultimate goal is to improve the user experience.
29. Watch a recorded session of a user.

You can use tools like Appsee to look at records of real people who use your app and understand exactly how people interact with it. For example, the users of the records below show that they can not create an account with Facebook because of a technical problem. You can then try to solve the problem and provide a solution.
30. Develop an A / B testing strategy.

A / B testing improves KPIs by trying out new models for different parts of the application.

Mobile developers and mobile product managers are increasingly using A / B testing software to make their applications more responsive to engagement.

To get started with the tests, here’s a tip from Kyle Humphries, product manager at Everyday Health. It recommends you to “map all the micro-interactions that a user must complete to circulate in your application. Then use this to identify the items to be tested first. ”

31. Test all updates to reduce risk.
Any mobile application developer will tell you that setting up new features in an application or changing aspects of the architecture can be a risky business. This means that the stakes for application updates are high. If something is not taken into account, an update of the application could include bugs or interaction problems that affect the user experience.
“These tests allow us to try things in our application without harming our funnel,” says Raman Bhatia, mobile director at Fareportal . “Nothing comes out without being tested before.”

The home of the application and test ideas
We will now see the process of transforming a new user into a regular user during their first interaction with your application. Here are some tips to improve the appeal of your app, so that new users feel good and continue to use your app.

32. Test different connection / registration options.

How do people want to login or register to use your app? Is registration necessary? Maybe your users prefer to log in via email and password. Do some tests to find the right solution .

Here are some other test ideas for registering or connecting a new user.
33. Test the preview of the experience inside your application.

OpenTable and Paperless Post show users excerpts from the experience in the app by mentioning specific features and their values. This is an intelligent hypothesis to test and measure if this action causes more engagement or activation.
34. Test the home order of your user.

Experiment with the order of your home tutorial. Which part should come first? How many steps?

More test ideas for visitor reception .

35. Test the call-to-action button.

What is the right size, the right color, the location for your call to action button? Would a change in size affect user response? Here are some other test ideas for your call to action buttons .

36. Test the message change and the help text.

I spoke with a company that changed the message in their application. They went from “We will not spam you” to “We respect your privacy.” They saw a 50% increase in conversions!
37. Test different layouts for navigation.

Try to test different navigation configurations. We will explore WhatsApp together for test ideas.
WhatsApp could test the displacement of the navigation bar at the top of the page. They could also remove the navigation bar at the bottom and opt for a drop-down navigation menu from the upper left corner.

38. Test distraction suppression for your call-to-action button.
If you have other items on your screen near your call-to-action button, try removing them to make the user experience easier.

39. Test the progress bar on the home side.

Good homepages should quickly teach people how to use the app. Progress bars can be an effective way to encourage people to complete a ride because they give people a sense of accomplishment as they progress in using the app!

Duolingo does an incredible job with this strategy. Whenever you answer a question correctly, an indicator marks your progress.
41. Test discovery features.

Do some tests to find out how users are discovering new products or new experiences on your app. For example, Instagram allows users to go on a banner to discover new people. Maybe he could test account suggestions? A good way to stimulate the discovery of users?
42. Test images on different audiences.

First, identify your main audience with tools like AppAnnie . Let’s say you discover that your audience is mostly 21-30 years old. Do a test with images of people in the same age category to see if they lead to more engagement.
43. Test reductions.

If you opt for a special promotion, would it be to generate additional conversions? Verify that revenue from these additional conversions covers the cost of the discounts. Here’s an example below of the Oasis app that tests a promotion on the home screen.
44. Test the video on your application.
Most of today’s applications use images to host users or for the presentation tutorial of the application. What happens if you opt for the video? Will this increase the activation rate?

Keep the user
These are tips for retaining users and preventing churn.

45. Create a habit of experience in the first 3-7 days.

A great user experience the first time is the key to conservation. “… The application loses its entire user base on average in a matter of months, which is why 1.5 million Google Play apps, only a few thousand get significant traffic,” said Andrew Chen. You’ll be able to keep your users based on how your app is described, the user’s home, and the triggers you put in place.
Whether it’s a notification at the same time every day or every week, think of habits you can develop to get your users back to your app.
46. Include social elements to create network effects.

MapMyRun has created a news feed where you can see the latest races of your friends and encourage them with “likes” and comments. It helps make the race more fun, attractive and competitive!
47. Think about your push notifications.

Kahuna data shows that by using push notifications, businesses can expect a retention rate of 45% for 30 days, a 125% increase on users who have not received or choose not to receive notifications. A great way to create urgency with a push notification is to create an ephemeral and time-limited campaign.
48. Think about timing, especially for a global audience.
Sending a push notification to all your users at a specific time can not happen if you have a global target. For example, a push notification at 9 o’clock in California arrives in Spain at 18 o’clock. Think about your different users in the world and time zones.

49. Test messages for notifications.

Kahuna recently did a study with amazing results. The average short and long term retention rates for users who opted for push notifications are twice as high as the rates for users who did not choose it.

In the first case, the average 30-day user retention rate increased by 125%. It increased 150% over 60 days and 180% over 90 days. Make sure you have clearly explained to the user the benefits of notifications!

50. Segment your users for effective campaigns.

For example, an inactive user that you want to reactivate will not receive the same push notification as an active user. For example, you can offer an offer to push him to become active again!

I hope these 50 tips will help you make an amazing application!

Encourage your first users to recommend your app to their friends. 3. Build a waiting list.

People want what they can not have.

A waiting list allows you to capture the application and build an email database even before launching your application.

When you announce that your application is coming soon, you will have a long list of people ready to download it. You can easily create a landing page through platforms like Wix.com, Unbounce, Squarespace or with a freelance webdesigner on Codeur.com and use it to collect emails.

Robinhood , an application in the field of trading, is an excellent example of the efficient use of a waiting list. Nate Rodland, Chief Operating Officer of Robinhood, says that referrals alone account for more than half of their waiting list of millions of people!4. Go for a freemium strategy.

Make your application available for free with a freemium model.

You may have more downloads in a free version but you can then offer the option to purchase additional features with a premium app.

Coffee Meets Bagel, one of the best dating apps, does that very well. They allow people to use basic functions (view a person’s profile a day) for free. But, they also offer additional features (such as viewing common friends) that users can buy.Uber did a fantastic job of giving money to people who advised the application to others.
5. A free application for a limited time.
Not a fan of the freemium model? No problem !

Opt for a free application for a while and do a promotional campaign with industry players like LifeHacker, Gizmodo, Forbes Tech and The Guardian. You can talk about your operation by tweeting on their accounts or submitting it directly to them on their website.

6. Write and promote content about the problem your application solves.

Produce content that adds value to your customers.

Whether it’s blog posts, eBooks, videos or webinars. Think about targeted topics and keywords that are related to your application to reach the right audience.

If your content helps people overcome challenges, you will be seen as a leader and an expert.

Feel free to promote the content on your blog and social networks to take advantage of the effects of communities. This video of a new application, Knock Knock , is a great example of presenting the problem that the application can solve.

7. Answer the questions about Quora (questions and answers).

Look for questions around your application and provide an answer. If you offer a really helpful answer, the Quora team could recommend your article to the mainstream media. I wrote an article about Quora that was picked up by Forbes, Inc., The Huffington Post, and Business Insider. In the end, it generated more than 7,700 shares, 33,000 views and did not cost anything.

8. Attend and organize marketing events.

Meeting real people can help you make your app known. Hosting an event could help you build a community of people who could become the foundation of your application’s success. Use Meetup to find an event or promote your event.
9. Consider paid traffic.
If your organic marketing and other actions do not increase the number of users, try investing in paid traffic such as Twitter, Facebook, Apple iAd, Chartboost, Google AdMob.

You have to keep three things in mind when you opt for the paid acquisition:

Can the acquisition cost of this user be justified by the lifetime of this user?
Have you ranked the acquisition sites against the return on investment?
Do you know which paid acquisition actually leads to the installation of your application?
Use tools like Apsalar, Adjust and Branch to find the answers to these questions.

10. Reach the press.

The press is a great way to raise awareness in the short term and often leads to a peak of downloads.

Try to get publications on TechCrunch, VentureBeat, CNN, Forbes, Fast Company, Entrepreneur, Business Insider, Inc.

Do not worry, you do not have to be a press relations professional. Identify who is hiding behind these posts on LinkedIn, develop a message to sell your app, give them access to your app and screenshots so they can get an idea of how your app works.

11. Create strategic partnerships.

Look for mutually beneficial partnerships that can extend the reach of your application. Online Shopping in Lahore

For example, if you are developing a training application for mountain biking, you can use bike shops and offer exclusive application functionality to their customers in exchange for their help in promoting your application.

12. Promote your other apps.

If you have more than one application and are in similar categories, you can add a call to action to promote your other apps on the last one.
13. Experiment with how you will ask users to provide feedback.

Notes and comments are the most visible elements on the form of an application.

They will influence a person on his choice to download or not. Comments are social proof. If many people like the app then the chances of a new user coming are better.

So, what can I do to get more feedback on your application? Experiment with the way you will ask users to give their opinion . Here is an article with examples and test ideas.

Discover the application
These are tips for optimizing your application on application stores and ways you can set up to make your application more easily detectable.

14. Understand the effectiveness of the ASO.

According to Sensor Tower , more than 60% of applications are discovered by searching an application store. PUBG mobileGame trigger in Lahpore Since there are more than 2 million applications on these stores, it is necessary to adopt the right strategy to have as much visibility as possible.

This optimization is the process of improving the visibility of an application in an application store. The idea is to drive more people to your page to download your app.

Here are some good tips from Sensor Tower to get you started with the optimization principle. Their tools can also help you with each of the tips below!

15. Choose relevant keywords.

The first thing to consider when optimizing the visibility of your application is to choose keywords. You must choose keywords that are relevant and truly representative of your application.

For example, if your app offers people to walk dogs, the keyword “dog” used alone does not work because it does not really describe your application. The term “dog walker” could be a more effective solution.

If someone finds your app, you want the app to download it. If someone finds your app with irrelevant keywords, it will not fit into your target and will probably not download your app.

16. Consider the competition and traffic of a keyword.

You must watch the competition around a keyword and the total of all your keywords. If there is too much competition, go to another keyword. Here is an overview of LinkedIn’s traffic around keywords via Sensor Tower. With this tool, you can enter any application and see the keywords that are driving the traffic.

17. Consider the placement of the keyword.

As Sensor Tower notes , “there is a clear correlation between having a keyword in the name of an application and ranking for that keyword. 74.3% of apps that rank # 1 for high-traffic keywords have this keyword in their app’s name. ” But be careful because your application might be rejected if you use the keyword too often
18. Determine the density of keywords.

The keywords found in the app’s titles have more weight in the application’s appearance algorithm on application stores. If you want to improve your rank on a specific keyword, putting it in the title is your best weapon. For Android apps, keyword density is also important in the description part.

19. Target several words without forgetting the long tail.

“The common mistake that application writers make is to target just one word for keywords,” writes Sensor Tower. Keywords composed of several words are certainly searched less often but are less competitive. You will have more chance to stand out on these specific keywords.

You will be automatically ranked for combinations of your keywords but also phrases. You will be able to obtain a better classification. Targeting the long tail is ideal to start when you are a developer or to launch a new application.

20. Have a catchy icon.

The icon makes a huge impression . Have you tested different versions? You can do this by testing different models on mobile advertising networks, such as AdMob, Google Adwords and Facebook. Then measure how potential users of your application respond to different versions before selecting a final icon.

Application performance
Make this first user experience a memorable one.

Studies show that if your users have a bad first experience, 65% of them will delete your app. Infrastructure and performance are key players in the success of your application. Here are some tips to make sure your app works quickly and smoothly.

21. Always monitor your application.

Factors that are outside your control affect your application. Cloud services, device upgrades, or even other applications can affect how your application behaves.

An OS update can dramatically increase the crash rate on your application . Track the performance of your application to be responsive when problems occur. A performance management solution like Crittercism or Crashlytics gives you visibility into your applications during production, so developers can solve problems as soon as they are detected. It also allows you to take a look at any problems that your application might encounter.

22. Choose a solid server.

Network performance can affect the user experience. Everyone hates the slowness of the network, but it’s hard to simulate these conditions during development and testing. According to Crittercism data, 68% of applications use 5 or more servers – and 17% use 20 or more! Even if only one server is slow, it will have an impact on your application. So, choose a solid server like Parse!

23. Pay attention to performance in the real world.

Your work is not finished when you launch your application. In fact, it’s just beginning. It is not enough to monitor the latest version of your application. Sales apps, for example, often have high conversion rates on older versions of their apps, so you need to make sure that users are well supported. If you do not monitor your application, its condition will deteriorate rapidly.

Analyze the behavior of the user
Do you have an idea of the behavior of your users? To really boost user growth, improve retention, and increase monetization, you need to have a clear idea of the user’s behavior. The analysis will help you achieve this goal.
24. Understand the 3 levels of complexity for application analysis .

There are 3 levels of settings that application managers must look at. When you’re starting out, you need to make sure you look at Level 1 goals. But as your project grows and evolves, you’ll go to other levels to get an overview of your app’s performance.
25. Measure your level 1 of analysis.

These data are usually measured with MAU (Active Users per Month), DAU (Active Users per Day), page views, and income. These steps are absolutely important and give you a foundation for your application’s success in engagement, retention and monetization.

These steps are a good start, but how do you measure the engagement of your users?

26. Measure your level 2 analysis.

The level 2 scans will help you track events to give you a clear picture of the user’s behavior (number of actions per day, most common actions, actions that users do not do).

This will allow you to locate problems in your application. You can then create different behavior-based user segments (active VS inactive), a demographic criterion (location, age). This will help you understand how these different types of users interact with your application.

27. Measure your level 3 of analysis.

Level 3 is where you discover your secret ingredient for your growth. What are the behaviors that are related to the lifespan?

For example, Facebook had 50 million users and was trying to understand what user behavior has led to long-term retention.

Was it the percentage of completed profiles? Was it the number of photos added? Was it the number of pages visited?
Nothing of that.

Facebook found that adding 7 friends in 10 days was the indicator of a committed user.

“Get every individual to have seven friends in 10 days. That was it. You want a keystone? That was our cornerstone, “said Chamath Palihapitiya in a 2013 speech. He explained how he planned to put Facebook on the road to 1 billion users .
They did not arrive at this idea by chance. The teams studied the different actions of the users. They looked for actions that were most strongly related to engagement. A fantastic example of how predictive analytics application for your data can help you discover things to improve to evolve your application.

Optimize the UI design of the application
These are tips for understanding qualitative feedback about how people interact with your application. The ultimate goal is to improve the user experience.
29. Watch a recorded session of a user.

You can use tools like Appsee to look at records of real people who use your app and understand exactly how people interact with it. For example, the users of the records below show that they can not create an account with Facebook because of a technical problem. You can then try to solve the problem and provide a solution.
30. Develop an A / B testing strategy.

A / B testing improves KPIs by trying out new models for different parts of the application.

Mobile developers and mobile product managers are increasingly using A / B testing software to make their applications more responsive to engagement.

To get started with the tests, here’s a tip from Kyle Humphries, product manager at Everyday Health. It recommends you to “map all the micro-interactions that a user must complete to circulate in your application. Then use this to identify the items to be tested first. ”

31. Test all updates to reduce risk.
Any mobile application developer will tell you that setting up new features in an application or changing aspects of the architecture can be a risky business. This means that the stakes for application updates are high. If something is not taken into account, an update of the application could include bugs or interaction problems that affect the user experience.
“These tests allow us to try things in our application without harming our funnel,” says Raman Bhatia, mobile director at Fareportal . “Nothing comes out without being tested before.”

The home of the application and test ideas
We will now see the process of transforming a new user into a regular user during their first interaction with your application. Here are some tips to improve the appeal of your app, so that new users feel good and continue to use your app.

32. Test different connection / registration options.

How do people want to login or register to use your app? Is registration necessary? Maybe your users prefer to log in via email and password. Do some tests to find the right solution .

Here are some other test ideas for registering or connecting a new user.
33. Test the preview of the experience inside your application.

OpenTable and Paperless Post show users excerpts from the experience in the app by mentioning specific features and their values. This is an intelligent hypothesis to test and measure if this action causes more engagement or activation.
34. Test the home order of your user.

Experiment with the order of your home tutorial. Which part should come first? How many steps?

More test ideas for visitor reception .

35. Test the call-to-action button.

What is the right size, the right color, the location for your call to action button? Would a change in size affect user response? Here are some other test ideas for your call to action buttons .

36. Test the message change and the help text.

I spoke with a company that changed the message in their application. They went from “We will not spam you” to “We respect your privacy.” They saw a 50% increase in conversions!
37. Test different layouts for navigation.

Try to test different navigation configurations. We will explore WhatsApp together for test ideas.
WhatsApp could test the displacement of the navigation bar at the top of the page. They could also remove the navigation bar at the bottom and opt for a drop-down navigation menu from the upper left corner.

38. Test distraction suppression for your call-to-action button.
If you have other items on your screen near your call-to-action button, try removing them to make the user experience easier.

39. Test the progress bar on the home side.

Good homepages should quickly teach people how to use the app. Progress bars can be an effective way to encourage people to complete a ride because they give people a sense of accomplishment as they progress in using the app!

Duolingo does an incredible job with this strategy. Whenever you answer a question correctly, an indicator marks your progress.
41. Test discovery features.

Do some tests to find out how users are discovering new products or new experiences on your app. For example, Instagram allows users to go on a banner to discover new people. Maybe he could test account suggestions? A good way to stimulate the discovery of users?
42. Test images on different audiences.

First, identify your main audience with tools like AppAnnie . Let’s say you discover that your audience is mostly 21-30 years old. Do a test with images of people in the same age category to see if they lead to more engagement.
43. Test reductions.

If you opt for a special promotion, would it be to generate additional conversions? Verify that revenue from these additional conversions covers the cost of the discounts. Here’s an example below of the Oasis app that tests a promotion on the home screen.
44. Test the video on your application.
Most of today’s applications use images to host users or for the presentation tutorial of the application. What happens if you opt for the video? Will this increase the activation rate?

Keep the user
These are tips for retaining users and preventing churn.

45. Create a habit of experience in the first 3-7 days.

A great user experience the first time is the key to conservation. “… The application loses its entire user base on average in a matter of months, which is why 1.5 million Google Play apps, only a few thousand get significant traffic,” said Andrew Chen. You’ll be able to keep your users based on how your app is described, the user’s home, and the triggers you put in place.
Whether it’s a notification at the same time every day or every week, think of habits you can develop to get your users back to your app.
46. Include social elements to create network effects.

MapMyRun has created a news feed where you can see the latest races of your friends and encourage them with “likes” and comments. It helps make the race more fun, attractive and competitive!
47. Think about your push notifications.

Kahuna data shows that by using push notifications, businesses can expect a retention rate of 45% for 30 days, a 125% increase on users who have not received or choose not to receive notifications. A great way to create urgency with a push notification is to create an ephemeral and time-limited campaign.
48. Think about timing, especially for a global audience.
Sending a push notification to all your users at a specific time can not happen if you have a global target. For example, a push notification at 9 o’clock in California arrives in Spain at 18 o’clock. Think about your different users in the world and time zones.

49. Test messages for notifications.

Kahuna recently did a study with amazing results. The average short and long term retention rates for users who opted for push notifications are twice as high as the rates for users who did not choose it.

In the first case, the average 30-day user retention rate increased by 125%. It increased 150% over 60 days and 180% over 90 days. Make sure you have clearly explained to the user the benefits of notifications!

50. Segment your users for effective campaigns.

For example, an inactive user that you want to reactivate will not receive the same push notification as an active user. For example, you can offer an offer to push him to become active again!

I hope these 50 tips will help you make an amazing application!

1. Build a product that solves a problem.

Really incredible apps can solve a glaring problem. You do not like waiting in the cold to try to catch a taxi? Use Lyft.

Do you want to learn a language without moving from home? Use Duolingo. You must solve a problem and do it in an impressive way. So, you should stimulate word of mouth.

2. Build a reference program.

Encourage your first users to recommend your app to their friends. 3. Build a waiting list.

People want what they can not have.

A waiting list allows you to capture the application and build an email database even before launching your application.

When you announce that your application is coming soon, you will have a long list of people ready to download it. You can easily create a landing page through platforms like Wix.com, Unbounce, Squarespace or with a freelance webdesigner on Codeur.com and use it to collect emails.

Robinhood , an application in the field of trading, is an excellent example of the efficient use of a waiting list. Nate Rodland, Chief Operating Officer of Robinhood, says that referrals alone account for more than half of their waiting list of millions of people!4. Go for a freemium strategy.

Make your application available for free with a freemium model.

You may have more downloads in a free version but you can then offer the option to purchase additional features with a premium app.

Coffee Meets Bagel, one of the best dating apps, does that very well. They allow people to use basic functions (view a person’s profile a day) for free. But, they also offer additional features (such as viewing common friends) that users can buy.Uber did a fantastic job of giving money to people who advised the application to others.
5. A free application for a limited time.
Not a fan of the freemium model? No problem !

Opt for a free application for a while and do a promotional campaign with industry players like LifeHacker, Gizmodo, Forbes Tech and The Guardian. You can talk about your operation by tweeting on their accounts or submitting it directly to them on their website.

6. Write and promote content about the problem your application solves.

Produce content that adds value to your customers.

Whether it’s blog posts, eBooks, videos or webinars. Think about targeted topics and keywords that are related to your application to reach the right audience.

If your content helps people overcome challenges, you will be seen as a leader and an expert.

Feel free to promote the content on your blog and social networks to take advantage of the effects of communities. This video of a new application, Knock Knock , is a great example of presenting the problem that the application can solve.

7. Answer the questions about Quora (questions and answers).

Look for questions around your application and provide an answer. If you offer a really helpful answer, the Quora team could recommend your article to the mainstream media. I wrote an article about Quora that was picked up by Forbes, Inc., The Huffington Post, and Business Insider. In the end, it generated more than 7,700 shares, 33,000 views and did not cost anything.

8. Attend and organize marketing events.

Meeting real people can help you make your app known. Hosting an event could help you build a community of people who could become the foundation of your application’s success. Use Meetup to find an event or promote your event.
9. Consider paid traffic.
If your organic marketing and other actions do not increase the number of users, try investing in paid traffic such as Twitter, Facebook, Apple iAd, Chartboost, Google AdMob.

You have to keep three things in mind when you opt for the paid acquisition:

Can the acquisition cost of this user be justified by the lifetime of this user?
Have you ranked the acquisition sites against the return on investment?
Do you know which paid acquisition actually leads to the installation of your application?
Use tools like Apsalar, Adjust and Branch to find the answers to these questions.

10. Reach the press.

The press is a great way to raise awareness in the short term and often leads to a peak of downloads.

Try to get publications on TechCrunch, VentureBeat, CNN, Forbes, Fast Company, Entrepreneur, Business Insider, Inc.

Do not worry, you do not have to be a press relations professional. Identify who is hiding behind these posts on LinkedIn, develop a message to sell your app, give them access to your app and screenshots so they can get an idea of how your app works.

11. Create strategic partnerships.

Look for mutually beneficial partnerships that can extend the reach of your application. Online Shopping in Lahore

For example, if you are developing a training application for mountain biking, you can use bike shops and offer exclusive application functionality to their customers in exchange for their help in promoting your application.

12. Promote your other apps.

If you have more than one application and are in similar categories, you can add a call to action to promote your other apps on the last one.
13. Experiment with how you will ask users to provide feedback.

Notes and comments are the most visible elements on the form of an application.

They will influence a person on his choice to download or not. Comments are social proof. If many people like the app then the chances of a new user coming are better.

So, what can I do to get more feedback on your application? Experiment with the way you will ask users to give their opinion . Here is an article with examples and test ideas.

Discover the application
These are tips for optimizing your application on application stores and ways you can set up to make your application more easily detectable.

14. Understand the effectiveness of the ASO.

According to Sensor Tower , more than 60% of applications are discovered by searching an application store. PUBG mobileGame trigger in Lahpore Since there are more than 2 million applications on these stores, it is necessary to adopt the right strategy to have as much visibility as possible.

This optimization is the process of improving the visibility of an application in an application store. The idea is to drive more people to your page to download your app.

Here are some good tips from Sensor Tower to get you started with the optimization principle. Their tools can also help you with each of the tips below!

15. Choose relevant keywords.

The first thing to consider when optimizing the visibility of your application is to choose keywords. You must choose keywords that are relevant and truly representative of your application.

For example, if your app offers people to walk dogs, the keyword “dog” used alone does not work because it does not really describe your application. The term “dog walker” could be a more effective solution.

If someone finds your app, you want the app to download it. If someone finds your app with irrelevant keywords, it will not fit into your target and will probably not download your app.

16. Consider the competition and traffic of a keyword.

You must watch the competition around a keyword and the total of all your keywords. If there is too much competition, go to another keyword. Here is an overview of LinkedIn’s traffic around keywords via Sensor Tower. With this tool, you can enter any application and see the keywords that are driving the traffic.

17. Consider the placement of the keyword.

As Sensor Tower notes , “there is a clear correlation between having a keyword in the name of an application and ranking for that keyword. 74.3% of apps that rank # 1 for high-traffic keywords have this keyword in their app’s name. ” But be careful because your application might be rejected if you use the keyword too often
18. Determine the density of keywords.

The keywords found in the app’s titles have more weight in the application’s appearance algorithm on application stores. If you want to improve your rank on a specific keyword, putting it in the title is your best weapon. For Android apps, keyword density is also important in the description part.

19. Target several words without forgetting the long tail.

“The common mistake that application writers make is to target just one word for keywords,” writes Sensor Tower. Keywords composed of several words are certainly searched less often but are less competitive. You will have more chance to stand out on these specific keywords.

You will be automatically ranked for combinations of your keywords but also phrases. You will be able to obtain a better classification. Targeting the long tail is ideal to start when you are a developer or to launch a new application.

20. Have a catchy icon.

The icon makes a huge impression . Have you tested different versions? You can do this by testing different models on mobile advertising networks, such as AdMob, Google Adwords and Facebook. Then measure how potential users of your application respond to different versions before selecting a final icon.

Application performance
Make this first user experience a memorable one.

Studies show that if your users have a bad first experience, 65% of them will delete your app. Infrastructure and performance are key players in the success of your application. Here are some tips to make sure your app works quickly and smoothly.

21. Always monitor your application.

Factors that are outside your control affect your application. Cloud services, device upgrades, or even other applications can affect how your application behaves.

An OS update can dramatically increase the crash rate on your application . Track the performance of your application to be responsive when problems occur. A performance management solution like Crittercism or Crashlytics gives you visibility into your applications during production, so developers can solve problems as soon as they are detected. It also allows you to take a look at any problems that your application might encounter.

22. Choose a solid server.

Network performance can affect the user experience. Everyone hates the slowness of the network, but it’s hard to simulate these conditions during development and testing. According to Crittercism data, 68% of applications use 5 or more servers – and 17% use 20 or more! Even if only one server is slow, it will have an impact on your application. So, choose a solid server like Parse!

23. Pay attention to performance in the real world.

Your work is not finished when you launch your application. In fact, it’s just beginning. It is not enough to monitor the latest version of your application. Sales apps, for example, often have high conversion rates on older versions of their apps, so you need to make sure that users are well supported. If you do not monitor your application, its condition will deteriorate rapidly.

Analyze the behavior of the user
Do you have an idea of the behavior of your users? To really boost user growth, improve retention, and increase monetization, you need to have a clear idea of the user’s behavior. The analysis will help you achieve this goal.
24. Understand the 3 levels of complexity for application analysis .

There are 3 levels of settings that application managers must look at. When you’re starting out, you need to make sure you look at Level 1 goals. But as your project grows and evolves, you’ll go to other levels to get an overview of your app’s performance.
25. Measure your level 1 of analysis.

These data are usually measured with MAU (Active Users per Month), DAU (Active Users per Day), page views, and income. These steps are absolutely important and give you a foundation for your application’s success in engagement, retention and monetization.

These steps are a good start, but how do you measure the engagement of your users?

26. Measure your level 2 analysis.

The level 2 scans will help you track events to give you a clear picture of the user’s behavior (number of actions per day, most common actions, actions that users do not do).

This will allow you to locate problems in your application. You can then create different behavior-based user segments (active VS inactive), a demographic criterion (location, age). This will help you understand how these different types of users interact with your application.

27. Measure your level 3 of analysis.

Level 3 is where you discover your secret ingredient for your growth. What are the behaviors that are related to the lifespan?

For example, Facebook had 50 million users and was trying to understand what user behavior has led to long-term retention.

Was it the percentage of completed profiles? Was it the number of photos added? Was it the number of pages visited?
Nothing of that.

Facebook found that adding 7 friends in 10 days was the indicator of a committed user.

“Get every individual to have seven friends in 10 days. That was it. You want a keystone? That was our cornerstone, “said Chamath Palihapitiya in a 2013 speech. He explained how he planned to put Facebook on the road to 1 billion users .
They did not arrive at this idea by chance. The teams studied the different actions of the users. They looked for actions that were most strongly related to engagement. A fantastic example of how predictive analytics application for your data can help you discover things to improve to evolve your application.

Optimize the UI design of the application
These are tips for understanding qualitative feedback about how people interact with your application. The ultimate goal is to improve the user experience.
29. Watch a recorded session of a user.

You can use tools like Appsee to look at records of real people who use your app and understand exactly how people interact with it. For example, the users of the records below show that they can not create an account with Facebook because of a technical problem. You can then try to solve the problem and provide a solution.
30. Develop an A / B testing strategy.

A / B testing improves KPIs by trying out new models for different parts of the application.

Mobile developers and mobile product managers are increasingly using A / B testing software to make their applications more responsive to engagement.

To get started with the tests, here’s a tip from Kyle Humphries, product manager at Everyday Health. It recommends you to “map all the micro-interactions that a user must complete to circulate in your application. Then use this to identify the items to be tested first. ”

31. Test all updates to reduce risk.
Any mobile application developer will tell you that setting up new features in an application or changing aspects of the architecture can be a risky business. This means that the stakes for application updates are high. If something is not taken into account, an update of the application could include bugs or interaction problems that affect the user experience.
“These tests allow us to try things in our application without harming our funnel,” says Raman Bhatia, mobile director at Fareportal . “Nothing comes out without being tested before.”

The home of the application and test ideas
We will now see the process of transforming a new user into a regular user during their first interaction with your application. Here are some tips to improve the appeal of your app, so that new users feel good and continue to use your app.

32. Test different connection / registration options.

How do people want to login or register to use your app? Is registration necessary? Maybe your users prefer to log in via email and password. Do some tests to find the right solution .

Here are some other test ideas for registering or connecting a new user.
33. Test the preview of the experience inside your application.

OpenTable and Paperless Post show users excerpts from the experience in the app by mentioning specific features and their values. This is an intelligent hypothesis to test and measure if this action causes more engagement or activation.
34. Test the home order of your user.

Experiment with the order of your home tutorial. Which part should come first? How many steps?

More test ideas for visitor reception .

35. Test the call-to-action button.

What is the right size, the right color, the location for your call to action button? Would a change in size affect user response? Here are some other test ideas for your call to action buttons .

36. Test the message change and the help text.

I spoke with a company that changed the message in their application. They went from “We will not spam you” to “We respect your privacy.” They saw a 50% increase in conversions!
37. Test different layouts for navigation.

Try to test different navigation configurations. We will explore WhatsApp together for test ideas.
WhatsApp could test the displacement of the navigation bar at the top of the page. They could also remove the navigation bar at the bottom and opt for a drop-down navigation menu from the upper left corner.

38. Test distraction suppression for your call-to-action button.
If you have other items on your screen near your call-to-action button, try removing them to make the user experience easier.

39. Test the progress bar on the home side.

Good homepages should quickly teach people how to use the app. Progress bars can be an effective way to encourage people to complete a ride because they give people a sense of accomplishment as they progress in using the app!

Duolingo does an incredible job with this strategy. Whenever you answer a question correctly, an indicator marks your progress.
41. Test discovery features.

Do some tests to find out how users are discovering new products or new experiences on your app. For example, Instagram allows users to go on a banner to discover new people. Maybe he could test account suggestions? A good way to stimulate the discovery of users?
42. Test images on different audiences.

First, identify your main audience with tools like AppAnnie . Let’s say you discover that your audience is mostly 21-30 years old. Do a test with images of people in the same age category to see if they lead to more engagement.
43. Test reductions.

If you opt for a special promotion, would it be to generate additional conversions? Verify that revenue from these additional conversions covers the cost of the discounts. Here’s an example below of the Oasis app that tests a promotion on the home screen.
44. Test the video on your application.
Most of today’s applications use images to host users or for the presentation tutorial of the application. What happens if you opt for the video? Will this increase the activation rate?

Keep the user
These are tips for retaining users and preventing churn.

45. Create a habit of experience in the first 3-7 days.

A great user experience the first time is the key to conservation. “… The application loses its entire user base on average in a matter of months, which is why 1.5 million Google Play apps, only a few thousand get significant traffic,” said Andrew Chen. You’ll be able to keep your users based on how your app is described, the user’s home, and the triggers you put in place.
Whether it’s a notification at the same time every day or every week, think of habits you can develop to get your users back to your app.
46. Include social elements to create network effects.

MapMyRun has created a news feed where you can see the latest races of your friends and encourage them with “likes” and comments. It helps make the race more fun, attractive and competitive!
47. Think about your push notifications.

Kahuna data shows that by using push notifications, businesses can expect a retention rate of 45% for 30 days, a 125% increase on users who have not received or choose not to receive notifications. A great way to create urgency with a push notification is to create an ephemeral and time-limited campaign.
48. Think about timing, especially for a global audience.
Sending a push notification to all your users at a specific time can not happen if you have a global target. For example, a push notification at 9 o’clock in California arrives in Spain at 18 o’clock. Think about your different users in the world and time zones.

49. Test messages for notifications.

Kahuna recently did a study with amazing results. The average short and long term retention rates for users who opted for push notifications are twice as high as the rates for users who did not choose it.

In the first case, the average 30-day user retention rate increased by 125%. It increased 150% over 60 days and 180% over 90 days. Make sure you have clearly explained to the user the benefits of notifications!

50. Segment your users for effective campaigns.

For example, an inactive user that you want to reactivate will not receive the same push notification as an active user. For example, you can offer an offer to push him to become active again!

I hope these 50 tips will help you make an amazing application!

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